Despite strong signals from government indicating a growth in the labour market, with more people in stable employment than previous figures show, the true nature of the crisis can be indicated by the coffee café, Costa.
The café advertised 8 job openings in total, consisting of 3 full time vacancies and 5 part time, only on one jobs website and an advert in the store window, whilst the building underwent renovation.
That job advertisement, for just 8 members of staff, attracted an astonishing 1701 applications, which Costa management say, “consisted of many over-qualified applicants.” The newly renovated store, based in Mapperley, Nottingham, offered wages from £6.10 to £10 per hour.
Much of the applicants came from former employees and managers from recently hit high street stores, including Jessops, HMV, Comet, and Clinton Cards. There were applications flooding in from people with over 15 years experience in the retail sector, who are now finding it extremely difficult to find work, either full-time or part-time.
As more people find themselves out of work with a vast amount of experience under their belts, the true problem kicks in about finding their way back into work. With employers such as Costa, the one thing they will look for is those who will stick around the job for a long period.
When people go from managerial positions to becoming a waiter or waitress, there becomes the problem of job satisfaction, as well as the decrease in the salary. Therefore, it becomes an issue that since there’s no job satisfaction or the challenges faced from previously higher responsibility jobs. It creates a problem of a higher staff turnover as more people take work, temporarily to see them through tough economic times.
For those affected by the retail economy, the latest figures released by Costa indicate that there is a real problem finding work in the retail industry.
With issues ranging from over-qualified, too much experience, or even graduate level candidates, there comes a time when you have to think strongly about the direction of your career. It’s a sad fact, but the retail industry is under-performing and the trend is set to continue.
Therefore, it may be time to start thinking about the skills and experience you’ve already gained; through whatever time you’ve been in the industry and start thinking of the “transferrable skills” you’ve gained. 2 Job Markets with Transferrable Skills
Every company needs someone to deal with their customers. Those in retail could find themselves ideal for secretarial work or any other customer-orientated environment. Call-centre work is one area you may want to consider.
You may not have been directly involved in the selling of stores merchandise, but you will have dealt with the public and assisted them with purchasing decisions at one point. Most shop workers are asked their opinion on what the best buy is.
If you’ve been in retail successfully for any amount of time, then you’ll be well versed in being customer orientated. Customer orientation is what any business needs to succeed, so if you fall into that category, then put that on your CV when canvassing for any type of work.
The retail industry has come to a point where there are more people looking for the jobs, than there are job opportunities available. This recent report from Costa is indicative of the real situation. At an application to employment ratio of 1701/8, there’s a high probability that you won’t be the one getting the job.
So it’s perhaps came to that time, when you need to consider whether you stay in the same industry or start looking into different sectors, where your skills gained can be transferred to assist other employers in a different line of work.